Leadovation

Rebecca Pearson: Intuition Through Education and Experience

Episode Notes

About Rebecca Pearson: Rebecca has previously worked for and is now retired from ExxonMobil. Rebecca has demonstrated leadership in creating value for consumers and business to business brands through long term strategy development and execution that grows revenue and strengthens the bottom line. Includes experience at the implementation of strategic marketing programs at the channel level to drive growth in sales and revenue. Extensive experience in the practical application of marketing, sponsorship, and brand management principles for both B2B and B2C retail and channel environments in countries all over the world. Have tackled tough strategic and tactical marketing challenges in all disciplines of marketing from corporate buying teams and pricing strategy through to social media and developing sponsorship strategies. Strong team player is comfortable working in matrix and direct line management environments. Real-world application and expertise developed through working with employees and colleagues of all backgrounds and motivation. Rebecca 



In this episode, Dean Newlund and Rebecca Pearson discuss:

 

Key Takeaways:


"I firmly believe intuition is built off of one's experience." —  Rebecca Pearson

  

See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I



Connect with Rebecca Pearson:  

LinkedIn: Rebecca Pearson

  

Connect with Dean:

YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkw
Website: https://www.mfileadership.com/
The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/
LinkedIn: https://www.linkedin.com/in/deannewlund/
Twitter: https://twitter.com/deannewlund
Facebook: https://www.facebook.com/MissionFacilitators/
Email: dean.newlund@mfileadership.com
Phone: 1-800-926-7370




Show notes by Podcastologist: Kristen Braun
  

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