Companies do not always stall because they have a strategy problem. In this episode, Dean Newlund and Jonathan Lewis explore how identity shapes growth, culture, succession, and the way leaders respond to a changing workforce. In this episode, Dean Newlund and Jonathan Lewis discuss: Identity as a driver of business growth The five phases of the disruption cycle Culture and the idea behind the leader Succession and generational leadership Rebuilding work through relationships and purpose Key Takeaways: Identity acts as a form of leverage because who you are determines which strategies and opportunities you are willing to consider. Organizations can respond to saturation by returning to the growth cycle, defining a new market, and finding new ways to bring life into the company. Strong cultures are built around an enduring idea that new leaders can embody in their own way rather than depending entirely on one individual. Leaders can better understand their identity by looking at the people they serve, the responsibilities they carry, and the relationships around them. Leaders can become rebuilders by taking responsibility for their community, company, or department and creating a more relational, purposeful story of work. "People are culture, people are identity, and so if you change people, you are changing your identity and your culture.” — Jonathan Lewis About Jonathan Lewis: Jonathan David Lewis is the owner and president of McKee Wallwork, a nationally recognized brand strategy firm that helps CEOs and leadership teams through pivotal moments. A sought-after speaker, Forbes contributor, and author of three books, including Brand vs. Wild: Building Resilient Brands for Harsh Business Environments and The Rebuilders: Daily Foundations for the Leaders We Need, Jonathan draws on more than a decade of proprietary research and hard-won experience to help audiences restore decisiveness in the face of disruption, stalled growth, and organizational change. He is based in Albuquerque, New Mexico. Connect with Jonathan Lewis: Website: https://www.mckeewallwork.com/ Books: https://www.amazon.com/stores/Jonathan-David-Lewis/author/B01N6U2ABA LinkedIn: https://www.linkedin.com/in/jonathanlewis11/
Companies do not always stall because they have a strategy problem. In this episode, Dean Newlund and Jonathan Lewis explore how identity shapes growth, culture, succession, and the way leaders respond to a changing workforce.
In this episode, Dean Newlund and Jonathan Lewis discuss:
Rebuilding work through relationships and purpose
Key Takeaways:
"People are culture, people are identity, and so if you change people, you are changing your identity and your culture.” — Jonathan Lewis
About Jonathan Lewis:
Jonathan David Lewis is the owner and president of McKee Wallwork, a nationally recognized brand strategy firm that helps CEOs and leadership teams through pivotal moments. A sought-after speaker, Forbes contributor, and author of three books, including Brand vs. Wild: Building Resilient Brands for Harsh Business Environments and The Rebuilders: Daily Foundations for the Leaders We Need, Jonathan draws on more than a decade of proprietary research and hard-won experience to help audiences restore decisiveness in the face of disruption, stalled growth, and organizational change. He is based in Albuquerque, New Mexico.
Connect with Jonathan Lewis:
Website: https://www.mckeewallwork.com/
Books: https://www.amazon.com/stores/Jonathan-David-Lewis/author/B01N6U2ABA
LinkedIn: https://www.linkedin.com/in/jonathanlewis11/